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AZSpineX: A client wanted to create a logo that was personalised to his specifications. I went through an extensive process remodelling the logo to meet his branding criteria. These are the concepts that I originally designed for the initial branding construction process. Please note that these designs were rejected, however they show diversity of skill and image-making ability.

Conceptual logo development: Initial designs:

First Set of Revisions: After the initial concepts alterations were made and a consensus amongst the client's work associates was reached to make the logo more italic/scripted, so additional concept designs were made using some shape and lighting elements from the initial logo development.

After Additional Revisions and Alterations to the look of the image, a font was selected with a background image. Here is the Final Logo Design: